We live in an age where everything can be replaced through an app on a handheld device. So, how can physical stores compete with these easier, cheaper, and more convenient digital replacements? They can tap into other human desires, such as the need for sensory stimulation, belonging to a community, and participating in cultural celebrations. For the last three decades, Kevin Ervin Kelley—an experience designer and author of IRREPLACEABLE—has been helping retailers compete on dimensions other than price, variety, and convenience. During this provocative presentation, he will outline the key principles, tools, and techniques he and his team deploy to help retailers deliver store experiences that are irreplaceable.

Learn more and register here.

A convention hallmark, PCBC's keynote sessions feature legendary thinkers and doers in the fields of business, strategy, performance, entertainment, leadership, and motivation.

Join Kevin Kelley (Wednesday, June 11 at 3:00PM) for his keynote speech on behavioral design with insights on how physical environments affect the minds of consumers. He will join a panel discussion with economy expert Christopher Thornberg (Founder, Beacon Economics) and consumer sentiment expert J. Walker Smith (Chief Knowledge Officer, Kantar Consulting) for an illuminating interrelated discussion.

Learn more and join here!

Join Kevin Kelley on Monday, May 19 at 1:00PM for his talk on "Where Art and Science Connect to Create Meaningful Experiences". Alongside fellow experts Bryan Chandler of The Shopping Center Group and Gregg Katz of Esri, they will engage in robust conversation about why physical place matters in retail and how data is complementing its creation.

ICSC Las Vegas gathers industry experts who drive innovation and evolution in commercial real estate.

Learn more and register here!